Promote Your Business
Email marketing offers you unique, attention-getting ways to promote your business. Unlike pay per click or traditional advertising you don't have to pay for every connection you make with your contacts so you can let your imagination go when it comes to using this powerful medium.
- Send promo codes to jump start a new product or service
- Send newsletters to stay in touch on a regular basis. Newsletters should not be just a sales pitch, rather, share information pertaining to topics that will attract your member's interest.
- Send "time to order" reminders - (automatically using triggers in Targetware)
- Use demographics, click history or other criteria to target prospects
- Send follow-up announcements or special messages - (automatically using autoresponders in Targetware)
- Send product or service announcements: It doesn't have to be a new item... focus on one product or service to highlight and describe the benefits.
- Test your email messages using unlimited Split testing for improved response rates (send to a portion of your list and then send the best performing campaign to the entire list)
- Capture more information from your list using surveys
- Build a bigger contact list - you don't have to give away all the secrets but sharing more information to help your contacts solve their problems is a good way to double and quadruple your list size. For example; we offer marketing tips businesses can use to increase their sales in exchange for our newsletter signups.
- Social Media Outreach: Today's social media sites like Facebook, Twitter and LinkedIn offer a new way to reach potential customers - insert links in your email campaigns inviting people to your social media page and vice versa - invite your social friends to join your email list.
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